You can’t control what your customers might say about your business – that’s a fact!
And it’s one of the reasons why a lot businesses are holding back from social media.
They’re quite hesitant on getting their business out there because they are afraid of getting negative feedback.
What these people don’t know is that in every negative feedback they get – there’s an opportunity for them to increase their engagement with their customer.
You see, in every single rant, there are potentially hundreds of people “quietly” complaining about the same thing with their friends. And if you are there to respond to them and give them solution on their problem, you’ve just made them feel you’re listening and that you care.
Not only that, you’ve also given those “quiet people” a hint that you’re a human that they can talk to.