Let me guess.
You visit Twitter every now and then. You follow some tweeps. You share some pretty nice stuff with them. You even share some of their posts.
People say you’re doing it right but you’re just not getting results.No one’s following you back.No one’s re-tweeting your posts and your brand is failing like the Twitter whale.
And you can’t help wondering…
mad? Nah!
You can’t control what your customers might say about your business – that’s a fact!
And it’s one the reasons why a lot businesses are holding back from social media.
They’re quite hesitant on getting their business out there because they are afraid of getting negative feedback.
What these people don’t know is that in every negative feedback they get – there’s an opportunity for them to increase their engagement with their customer.
You see, in every single rant, there were potentially hundreds of people “quietly” complaining the same thing with their friends. And if you are there to respond to them and give them solution on their problem. You’ve just made them feel you’re listening and you care.
Not only that, you’ve also given those “quiet people” a hint that you’re a human that they can talk to.
Image Credit : Collete Cassinelli
One of the things that I always check when I visit a website is whether they have a blog or not.
You see, Google loves blogs and these might impact your business indifferent ways.
Well, there’s two things that may happen to your company if you’re not blogging at all.
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Just weeks ago, Facebook had been so eager to convince their users to manually change their profile pages to timeline.
And as some people are still trying to absorb the news, Facebook decides for a mandatory change of settings in weeks to come.
Yes, all of our profiles will be changed to timeline whether we like it or not. The reason behind this according to Facebook is to make our profiles more appealing while viewed in a chronological order.
Instead of using a LinkedIn Profile URL with a million confusing numbers at the end, wouldn’t it be nicer and cleaner to see your LinkedIn Profile URL like this http://ph.linkedin.com/in/valeriedeveza?
Make your profile look more professional and easier to share. It’s easy and should take you about 5 seconds.
How?
Most of us have other business to take care of and it’s really frustrating when you can’t find time to blog.
Surely, this is a challenge most of us have met so many times.
This is why I wanted to share you what I’ve learned from David Meerman Scott about finding time to blog.
“I completely recognize being busy,” says David Meerman Scott. We often point it out our busy schedule as an excuse for getting stuff done. This time, let’s try to stop looking for excuses and start prioritizing your daily task.
Just last week, a twitter campaign organized by the McDonald’s company backfired as it begins to attract the wrong kind of attention.
Last Thursday, McDonald’s decided to embrace the power of Twitter by formally launching 2 Hashtags namely, #MeetTheFarmers and #McDstories to promote the guarantee of a fresh produce now being advocated by the said company.
Are you asking yourself, why start on Google Plus? Well, I can hear you buddy and you are not alone. Like you, most “average users” are not willing to consider a new social tool. You are probably thinking, why would I want another social media account when I’m pretty much happy with my Facebook?
But let me ask you this, are you still on Friendster and MySpace? Do you still wake up in the morning to check who viewed you on Friendster? I bet not!
Just like what Chris Brogan said on IMS2011 , “Sorry humans of earth, technology evolves and we’ve got to go where the technology is! You’ve got to go where the people are.” Never fall in love with the social network. Instead, fall in love with the people and go with the one that lets you reach them. – makes sense right?
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So you might have heard the power of social media marketing and the ability it has to increase your business but if you think that just by signing up to websites like Facebook and Twitter pretty much covers what social media marketing is, you better think again.
It might sound so easy, but for those who lack the knowledge, it is nothing close to it at all.
One of the biggest challenges I find with small business owners is finding the time to properly keep up and develop relationship on their social media networks.
daisy, me , rico & rey
In this present era, our every move is now based on recommendations. Whenever we want something, a movie or an item, we tend to consult blogs and reviews to know if it is good or not.
Most of new small businesses today are acquired through the “word of mouth” and now as a small business owner, you might be thinking how can you take that “word of mouth” online and convert it to new leads?